67% of buyers say they want more listings with 3D tours
3D virtual tours give buyers the ability to explore a property on their own time—while increasing engagement and helping listings stand out online. As more buyers begin their search digitally, immersive tours provide a clearer understanding of layout, flow, and space before an in-person showing ever happens.
Listings with Zillow 3D tours sell up to 14% faster
They receive 43–60% more views on average
Homes with 3D tours are 55–79% more likely to be saved by buyers
These aren’t just visual upgrades—they directly impact visibility, engagement, and speed of sale.
Don’t Just List. Create an Experience Buyers Can Explore